


Mac Duggal 68697 Strapless Sweetheart Velvet Column Gown
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Style it with

Stick-on bra
Invisible support for strapless & backless
$20 CAD
Choose your cup size

Double-sided tape
Keeps necklines in place all night
$20 CAD
Choose your cup size

Garment bag
Our signature pink bag. Arrives clean and protected
$10 CAD
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Description
About the Dress: Mac Duggal 68697
Mac Duggal 68697 is a strapless sweetheart velvet column gown with a dramatic 3D tulle floral cascade that runs from the hip all the way to the floor on the right side. The cascade creates a high-slit effect at the front and sweeps into a layered hem at the back, giving the gown real visual impact from every angle. This is a long, fitted silhouette built for black-tie events, gala nights, formal prom, and evening occasions where you want to make a statement.
Fit & Silhouette
Mac Duggal 68697 fits close through the bust, waist, and hips in a clean column line — there is no flare at the knee. The structured sweetheart bodice holds its shape thanks to internal boning, so the fit stays precise without a strap or sleeve for support. This is a sleek, elongating silhouette that works best on taller frames or anyone who wants a long, lean line. If you are between sizes, size up for the hips and have the bodice taken in — the boning makes the bodice easy to alter at the seam.
Fabric & Detail
The base fabric is velvet, which gives the gown its deep, rich colour and smooth surface. The 3D tulle cascade is the standout detail: it is built from layered tulle and large rosette clusters that sit at the hip and spill toward the floor, adding volume and movement to an otherwise sleek column line. A floral appliqué cluster anchors the cascade at the hip. The back is fully open from the neckline down to the waist, which pairs dramatically with the structured front bodice. Internal boning channels run through the sweetheart cups for structure and support.
Key Features
- Strapless structured sweetheart neckline with internal boning
- Velvet column silhouette — fitted through bust, waist, and hips
- 3D tulle cascade with rosette floral appliqués at the hip
- High-slit effect created by the tulle cascade on the right side
- Fully open back from neckline to waist
- Sweeping layered tulle hem at the back
- Available in Black
Style & Occasion
Mac Duggal 68697 is built for high-impact formal occasions. It works beautifully for prom, black-tie galas, formal evening events, and pageant-adjacent nights where a velvet column with a dramatic tulle detail stands out. The open back and high slit mean this gown reads as an overtly glamorous, sexy formal piece — pair it with strappy heeled sandals, minimal jewelry, and a small clutch so the gown stays the focus. A simple diamond or crystal drop earring complements the sweetheart neckline without competing with the floral hip detail. The all-black colourway photographs beautifully under event lighting. As a wedding guest, the open back and high slit suit evening and black-tie receptions best.
Size & fit
- Fitted. Bust, waist and hips all matter. Go by your largest measurement.
- Length: Long
- Neckline: Sweetheart, Strapless
- Details: Floral Appliques, Open Back, Ruffles
- Between sizes? Text a stylist and we'll help you choose.
Shipping
- Arrives in 7–12 business days, or 4–6 with Express (+$35).
- Free shipping over $250 to Canada and the USA.
- Text updates as your order ships.
Full shipping details
Your Dress — Delivered in Days, Not Weeks.
We know timing matters — especially for prom, weddings, quinceañeras, and special events.
- Receive your dress within 7–12 business days, depending on designer availability.
- You’ll receive text updates as your order moves from processing to shipping.
- Once shipped, delivery typically takes 2–5 business days within North America.
Need it sooner?
We offer rush options where you can receive your dress within 4–6 business days. Text us at +1 416-536-2956 before ordering and we’ll confirm the fastest possible delivery date.
We are an authorized retailer of top designers, which means your dress ships brand new and directly from the designer or our showroom — never used, never rented.
Have an event date? Add it in your order notes so we can prioritize accordingly.
We proudly ship across Canada, the United States, and Internationally, with in-store pickup available at our Toronto showroom.
Returns
- Tell us within 5 days of delivery.
- 100% store credit, a one-time exchange, or a refund (30% restocking fee).
- Online purchases only; in-store purchases are final.
Full return policy
WE ACCEPT RETURNS!
For Online Purchases Only. All in-store purchases are FINAL.
We hope you LOVE your dress — but if you're not completely satisfied with your online purchase, you may request:
- 100% Store Credit (no expiration).
- A one-time exchange, OR
- A return with a 30% restocking fee, OR
You must notify us of a return within 5 days of delivery (including weekends and holidays — we are open 7 days a week).
We have no control and accept no responsibility for the sizing selected. Please carefully review the size chart before ordering. If you need assistance with sizing, we’re happy to help — text us at +1 416-536-2956.
ORDER CHANGES & CANCELLATIONS
Once your order is placed, you have 5 hours to request a change to the color, size, or style.
If an item becomes unavailable, we will offer alternatives or provide the option of a full refund for that item.
Please see our Returns & Exchanges page for full details.
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Free standard shipping on orders over $250 to the US and Canada. Under $250, shipping is shown at checkout.
Shipping details -
US orders ship from our warehouses in Los Angeles, Chicago and New York. Canadian orders ship from Toronto. No duties to pay at the door.
Shipping details -
Exchange, store credit or refund. Dresses tagged Final sale can't be returned.
Return policy -
Found this dress cheaper? Send us the link and we'll match the price.
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