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Why shop at Marla's
4 worries we solve for every customer

Fit
“Will it fit me?”
Every dress has the designer's own size chart and a fit guide on 4 body sizes. Between sizes? Size up.
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Found it for less on a Canadian or US website? We'll match the price and take another $10 off, as long as your colour and size are available.

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Ships from LA, Chicago, New York & Toronto in our pink Marla's box. No duties. Free over $250. Standard 6–9 business days.
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Ellie Wilde EW37031 is a full ballgown built around a dramatic cascading ruffle tulle skirt and an illusion corset bodice. The silhouette is wide and sweeping — a proper ballgown volume that commands attention in a room. It is available in Candy Pink, Royal Blue, and Strawberry.
The bodice of EW37031 features a sheer illusion panel with clearly visible vertical boning channels, giving the top structure and a fitted shape through the waist. Floral appliqués with beading run from the bust across the hip and blend into the skirt. The neckline is a sweetheart shape with beaded shoulder straps that cross at the back. A sweep train follows behind the skirt.
Ellie Wilde EW37031 is a ballgown, meaning the bodice fits close through the bust and waist while the skirt fans out dramatically from the hip. The boned illusion corset holds its shape throughout the night and does not require a separate bra for most body types — the boning and the sweetheart neckline provide the support.
Ellie Wilde sizes run close to standard US sizing. Measure your bust, waist, and hips and compare them to the Ellie Wilde size chart before ordering. If your measurements fall between two sizes, size up and plan for alterations to the bodice — taking in a corset bodice is straightforward for most bridal and formalwear tailors. The skirt hem can also be shortened if needed, though the sweep train should be left at its designed length for best proportion.
The skirt of Ellie Wilde EW37031 is made from layered glitter tulle, which has a soft shimmer throughout rather than heavy sparkle. It drapes smoothly and holds the ballgown volume without feeling stiff. The tulle is soft against the skin.
The bodice uses a sheer mesh illusion panel stretched over the boning structure, giving a see-through effect at the midriff and back while the floral beaded appliqués and shoulder straps provide coverage at the bust and shoulders. The beading on the appliqués is detailed and sits flush against the fabric — it will not snag easily during normal wear.
Ellie Wilde EW37031 is designed for high-glamour formal occasions where a full ballgown silhouette is appropriate. It is a strong choice for prom, quinceanera, sweet 16, debut, formal evening events, and galas. The open back and dramatic skirt volume make it a standout on a dance floor or in an event hall.
Style the gown with strappy heeled sandals in a matching or neutral tone to keep the attention on the dress. Keep jewelry minimal — the beaded appliqués and glitter tulle do the work. A simple updo or half-up style keeps the open back visible and frames the shoulder straps well.
Candy Pink is soft and romantic. Royal Blue is bold and classic. Strawberry is warm and vivid — all three read beautifully in photographs.
We know timing matters — especially for prom, weddings, quinceañeras, and special events.
Need it sooner?
We offer rush options where you can receive your dress within 4–6 business days. Text us at +1 416-536-2956 before ordering and we’ll confirm the fastest possible delivery date.
We are an authorized retailer of top designers, which means your dress ships brand new and directly from the designer or our showroom — never used, never rented.
Have an event date? Add it in your order notes so we can prioritize accordingly.
We proudly ship across Canada, the United States, and Internationally, with in-store pickup available at our Toronto showroom.
For Online Purchases Only. All in-store purchases are FINAL.
We hope you LOVE your dress — but if you're not completely satisfied with your online purchase, you may request:
You must notify us of a return within 5 days of delivery (including weekends and holidays — we are open 7 days a week).
We have no control and accept no responsibility for the sizing selected. Please carefully review the size chart before ordering. If you need assistance with sizing, we’re happy to help — text us at +1 416-536-2956.
Once your order is placed, you have 5 hours to request a change to the color, size, or style.
If an item becomes unavailable, we will offer alternatives or provide the option of a full refund for that item.
Please see our Returns & Exchanges page for full details.
Free standard shipping on orders over $250 to the US and Canada. Under $250, shipping is shown at checkout.
Shipping detailsUS orders ship from our warehouses in Los Angeles, Chicago and New York. Canadian orders ship from Toronto. No duties to pay at the door.
Shipping detailsExchange, store credit or refund. Dresses tagged Final sale can't be returned.
Return policyFound this dress cheaper? Send us the link and we'll match the price.
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